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tone.notes

Stories I keep meaning to write down. Weddings, the Jets years, the year I lived with Avid DiVa, the houses Steph and I have been rebuilding since 2019. One at a time. No schedule.

Notes from the edit suite · Justin Herrera · Vol. I · Est. 2026

Latest · No. 003 · Jets · August 2026 · 4 min read

The freakin’ Jets.

Nothing was wrong. That’s how I knew it was time to go.

No. 002 · Home · July 2026 · 4:30 read

She saw a studio. I saw a basement.

She sees what a room could be. I price it.

The rare one · No. 001 · Music · May 2026 · 4 min read

Blank Space.

That’s my phone in her hand. I can explain.

Five seasons inside the building, 2010 to 2015. Saying I knew Avid before I did, the joke that named Tonemedia, and why leaving wasn’t proof it went wrong.

Markers · 5 chapters
  1. 01Twenty-three
  2. 02I said I knew Avid
  3. 03Tone
  4. 04The cost of yes
  5. 05Both things were true
Read No. 003 →

A single family in Morristown nobody wanted, the basement I would have left alone, and the two months that made it two homes. With the whole sheet.

Markers · 7 sections
  1. 01The 500 square feet
  2. 02The listing that sat
  3. 03Four sheets of paper
  4. 04The lower level
  5. 05We never slept there
  6. 06What it actually bought us
  7. 07What we’d tell you
Read No. 002 →

Oheka Castle, September 2014. A music video shoot, a moment at the monitor, and the call about Prague I said no to.

On-set editor · “Blank Space” · dir. Joseph Kahn · Oheka Castle, 2014 Markers · 5 chapters
  1. 01The Call
  2. 02The Day
  3. 03The Cut
  4. 04Prague
  5. 05The Pivot
Read No. 001 →

The next note, before it’s anywhere else.

One when there’s something worth sending · No schedule · No filler

Colophon

Notes is written and cut by me, Justin Herrera — wedding filmmaker, broadcast editor, dad. If you’re early in the work — an editor, filmmaker, or creative trying to find your voice — these notes are for you. Nothing about getting good is free. It costs time, bad cuts, wrong turns, bruised confidence, and the nerve to show someone work that isn’t ready yet. I keep office hours for exactly that.

Justin.

Justin Herrera at a café table, laptop open, iced coffee in reach
Office hours. The coffee is load-bearing.